#everynamecounts | digital memorial

art direction for the digital memorial for the people persecuted and deported by the Nazi regime during the Third Reich.

With the world’s largest online archive of Nazi persecutees, the Arolsen Archives are creating an opportunity for commemoration that everyone can actively participate in. The names of many millions of people can already be researched via an Internet platform. However, this archive is not yet complete, which is why the campaign #everynamecounts calls on people to participate in the crowdsourcing project and help transfer the information of historical documents into the database.

On January 27,2021, the day of remembrance of the victims of National Socialism, URBANSCREEN realized a media installation drawing attention to #everynamecounts, illuminating the French Embassy in Berlin. It was important for us that our show would convey the emotional dimension of this archive, as well as to show its enormous mass of data. This in turn stands for a mass fate that bundles many, many individual fates. Finally, the viewers should also understand how everyone could participate.

With our show, a virtual memorial was created in real, urban space that made a powerful statement – successfully: In the days following the installation, the entries in the archive increased by several thousands.

my function:

  • art direction

all credits:

  • Commissioned by: Arolsen Archives – International Center on Nazi Persecution
  • Premiere: 27.1.2021
  • Production Management: Majo Ussat, Anett Ganswindt
  • Creative direction, Production planning: Till Botterweck
  • Dramaturgy: Lydia Liedtke
  • Art Direction: Ana Romão, Julian Hölscher
  • Music, sound effects, audio production: Janis E. Müller
  • Audio production: audioberlin audiotainment GmbH
  • 3D data and 3D modeling: Moritz Horn
  • Technical implementation: Lynx Media Systems
  • Production: URBANSCREEN
  • Documentation
  • Camera: Lennart Liedtke, Mali Gabrielli
  • Editing long version: Lennart Liedtke
  • Editing short version: Julian Hölscher