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studio for audiovisual art & communication

The work of studio julian hölscher emerges from the interplay between the fields of technology, art and design. We develop audiovisual art and provide strategic design competence and direction in the realm of audiovisual communication. Thus, we conceive concepts for site specific media installations around the globe – always with a keen sense for the respective context. Our competence lies in determining the core of a matter and translating it into a visual appearance. The award-winning projects are often accomplished together with our network of partners and interdisciplinary professionals. Our craft is the art of storytelling. These narratives consist of time, space, object, sound and images, which are woven into a dramaturgy or decoded into a visual identity.

 

 

In our spatial interventions we explore the boundaries between virtual and material realities through the fusion of light, sound and form.

 

awards

2026 – VIDEOMAPPING FESTIVAL | SHORTLIST | for the production „LICHTWERK”
role: art direction | production: studio julian hölscher 

2025 – CHONGQING INTERNATIONAL LIGHT ART FESTIVAL | WINNER SILVER | for the production „Gǔ Lǐ Calling”
role: art direction | production: studio julian hölscher 

2024 – EUROPEAN DESIGN AWARD | WINNER GOLD | for the production MehlWelten
role: art direction | production: URBANSCREEN  2024 – SCHLOSSLICHTSPIELE

2024 | 2ND WINNER | for the production „Letters of Liberty”
role: art direction | production: studio julian hölscher 

2024 – VIDEOMAPPING FESTIVAL | GRAND PRIX | for the production MehlWelten
role: art direction | production: URBANSCREEN 

2023 – VIDEOMAPPING FESTIVAL | SHORTLIST | for the production vivid canvas
role: art direction | production: studio julian hölscher 

2022 – ART DIRECTORS CLUB GERMANY 2020 | Bronze | for the production #everynamecounts
role: art direction | production: URBANSCREEN 

2020 – ART DIRECTORS CLUB GERMANY 2020 | Gold | for the production Finsterwald
role: art direction | production: URBANSCREEN 

2019 – DDC Design Award | Bronze | Finsterwald
role: art direction | production: URBANSCREEN 

2018 – German Design Award | Gold | Klubhaus St. Pauli
role: art direction for the video content | production: URBANSCREEN

2017 – Deutscher Lichtdesign Preis | Categorie Inszenierungen | Klubhaus St. Pauli
role: art direction for the video content | production: URBANSCREEN

2016 – MAB16 Media Architecture Award | Money Architecture |Klubhaus St. Pauli
role: art direction for the video content | production: URBANSCREEN

2015 – VICE magazine induced a creators project video documentation about 320° Licht
role: art direction | production: URBANSCREEN

2015 – 320° LICHT – A Spatial Experience | German Lighting Design Prize 2015 in the category Light Art
role: art direction | production: URBANSCREEN 

 

exhibitions & artworks

2026 „pendulum“ | Vilnius Light Festival / Lithuania
Art Direction: Julian Hölscher / Production: studio julian hölscher
2025 „Gǔ Lǐ Calling“ | Chongqing International Light Art Festival / China / second price winner
Art Direction: Julian Hölscher / Production: studio julian hölscher
2025 „night fold“ | Klanglicht Graz / Austria
Art Direction: Julian Hölscher / Production: studio julian hölscher
2025 „azul palpitante“ | festival de la luz / Guatemala
Art Direction: Julian Hölscher / Production: studio julian hölscher
2025 „LICHTWERK“ | Lichtrouten Lüdenscheid / Germany
Art Direction: Julian Hölscher / Production: studio julian hölscher
2024 „MOTH3R (1)“ | Fête des Lumières, Lyon 2024 / France
Art Direction: Julian Hölscher / Production: rencontres audiovisuelles
2024 „Letters of Liberty“ at Schlosslichtspiele Karlsruhe / Germany / second price winner
Art Direction: Julian Hölscher / Production: studio julian hölscher
2024 „Triebwerke“ / Fusion Festival 2024
Curation & Production: studio julian hölscher
2024 Kinetic Wall Projection for SAP Campus Munich / Germany
Art Direction: Julian Hölscher / Production: Studio Bauer
2024 vivid canvas | » Das Eismeer « – exhibition at Brixen Waterlight Festival / Italy
Art Direction: Julian Hölscher / Production: studio julian hölscher
2024 „CURTAINS“ Video Mapping Festival 2024 / France
Art Direction: Julian Hölscher / Production: studio julian hölscher / commissioned by Rencontres Audiovisuelles
2023 „Bunker Feldstraße“ / monumental Projektion / Hamburg, Germany
Art Direction: Julian Hölscher / Production: Hendrik Wendler
2023 „MehlWelten“ museum installation / Germany / Grand Price Videotaping Festival 2024 / European Design Award in Gold / Art Direction: Julian Hölscher / Production: URBANSCREEN
2023 „scribo, ergo sum“ / immersive room / joint exhibition at the MUSA Museo de las Artes of the University of Guadalajara in Mexico / Art Direction: Julian Hölscher / Production: studio julian hölscher
2023 vivid canvas | » Das Eismeer « – Premiere at Weserburg Museum für moderne Kunst / Germany
Art Direction: Julian Hölscher / Production: studio julian hölscher
2022 „DRIVING FAST THROUGH A BIG CITY AT NIGHT / Video Mapping Festival 2022 in Amiens, France
Art Direction: Julian Hölscher / Production: rencontres audiovisuelles
2022 „#everynamecounts“ / digital memorial art direction for the digital memorial / Berlin,Germany / Winner ADC Award Gold / Art Direction: Julian Hölscher & Ana Romão / Production: URBANSCREEN
2021 „loin d’europe“ virtual monument / Lille, France
Art Direction: Julian Hölscher / Production: studio julian hölscher / commissioned by Rencontres Audiovisuelles
2021 „PRESENT TENSE | dance loops“ Contribution to the Bright Festival Connect 2021 at Kunstkraftwerk in Leipzig, Germany / Art Direction: Julian Hölscher / Production: studio julian hölscher
2020 „FINSTERWALD / Immersive Projection Installation / Winner ADC Award Gold / Winner DDC Award
Art Direction: Julian Hölscher / Production: URBANSCREEN
2020 ELBPHILHARMONIE Launch of the Telekom Business Campaign / Hamburg, Germany
Creative Direction: Till Botterweck, Majo Ussat / Art Direction: Julian Hölscher / Production: URBANSCREEN
2019 „30 JAHRE FRIEDLICHE REVOLUTION – MAUERFALL / projection on the East Side Gallery / Berlin, Germany
Art Direction: Julian Hölscher / Production: URBANSCREEN
2019 „DIE WUNDERMASCHINE“ immersive Projektion / Germany
Creative Direction: Till Botterweck / Art Direction: Julian Hölscher, Moritz Horn / Production: URBANSCREEN
2018 „Wunderbar together | Opening the Year of German-American Friendship“ / Washington DC, USA
Art Direction: Julian Hölscher / Production: URBANSCREEN
2018 „CAPITAL SKETCHES“ / Berlin leuchtet 2018 / Germany
Art Direction: Julian Hölscher / Production: URBANSCREEN
20218 „DIAMOND“ / Spatial Installation / ISE 2018 Germany / Amsterdam, Netherlands
Art Direction: Julian Hölscher & Ana Romão / Production: URBANSCREEN
2017 „CITYSCAPE“ / augmented sculpture / Expo Real 2017 / Germany
Art Direction: Julian Hölscher / Production: URBANSCREEN
2017 „PRESENT TENSE“ / Luxemburg Light Festival 2017
Art Direction: Julian Hölscher / Production: URBANSCREEN & studio julian hölscher
2017 „SLICES“ / Immersive Projection Installation / SE 2017 Germany / Amsterdam, Netherlands
Art Direction: Julian Hölscher / Production: URBANSCREEN
2016 „SMALL TALKS“ Façade Projection / Goethe Institut Krakow 2016
Art Direction: Till Botterweck, Julian Hölscher / Production: URBANSCREEN
2016 „CRYSTAL CLOUD“ / Fête des Lumières 2016 / Lyon, France
Art Direction: Julian Hölscher / Production: URBANSCREEN
2016 „KLUBHAUS ST. PAULI“ / Media Façade / Germany / Winner MAB 16 & Media Architecture Biennial Award 2016
Art Direction for the media content: Julian Hölscher / Production: URBANSCREEN
2015 „Horst-Janssen-Museum“ / Long Night of the Museums / Germany
Art Direction: Julian Hölscher / Production: URBANSCREEN
2015 „ IMAGO FLORIS“ / Interactive video mapping performance / Fleurop-Interflora World Cup / Berlin, Germany
Art Direction Media Content: Julian Hölscher / Production: URBANSCREEN
2014 „BIKINI BERLIN“ projection on the BIKINI BERLIN building / Germany
Art Direction: Julian Hölscher / Production: URBANSCREEN
2014 „320° Licht / spatial experience / Gasometer Oberhausen / Germany / Winner German Light Design Award
Art Direction: Thorsten Bauer, Max Görgen, Till Botterweck, Julian Hölscher / Production: URBANSCREEN
2014 „Apparatus“ Audiovisual installation / Fusion Festival 2014 / Germany
Art Direction: Julian Hölscher / Production: studio julian hölscher
2014 „SOLANUM“ / augmented sculpture / JW Marriott Hotel in downtown Houston, USA
Art Direction: Julian Hoelscher, Till Botterweck, Peter Pflug / Production: URBANSCREEN
2013 stage design concept and installation for the main hangar stage at the Fusion Festival 2013 / Germany
Art Direction: Julian Hölscher / Production: studio julian hölscher
2013 „26th Floor“ / Augmented Sculpture / Four Seasons Hotel Beirut, Libanon
Art Direction: Max Goergen, Julian Hoelscher, Jonas Wiese, Max Negrelli, Moritz Horn, Till Botterweck
2013 „BUNTES GOLD“ / facade projection / Germany
Art Direction: Thorsten Bauer, Max Görgen, Till Botterweck, Julian Hölscher / Production: URBANSCREEN
2012 „Rice University | Centennial Spectacle / audio-visual performance / Huston, USA / Creative Direction: Thorsten Bauer / Art Director: Max Goergen, Till Botterweck, Julian Hölscher, Jonas Wiese / Production: URBANSCREEN
2012 „STRIPES“ / facade projection / Germany
Art Direction: Julian Hölscher / Production: URBANSCREEN

 

Public Speaking & Teaching Engagements

2018 – 2026 Bremen University of Applied Sciences / weekly design classes in motion design, graphic design & projection mapping

2025 – 2025 Guest speaker at the “Light and City Narratives” Forum in Chongqing, China / Chongqing International Light Art Festival

2024 – 2024 Workshop at the IBSIC Symposium, Recontres Audiovisuelles, Lille, France / business dewelopement in projection mapping

2023 – 2023 moderation of the  IBSIC Symposiums, Recontres Audiovisuelles, Lille, Frankreich / Workshop Projection Mapping on Objects

2022 – 2022 masterclass at Recontres Audiovisuelles, Lille, Frankreich / Video Mapping Workshop

2021 – 2021 Technische Universität Dresden / guest lecture about Projection Mapping

2021 – 2021 speaker at IBSIC, Recontres Audiovisuelles, Lille, France / Virtual Monuments

2019 – 2019 lecture and tutorship at Recontres Audiovisuelles, Lille, France / Video Mapping Workshop

2019 – 2019 lecture at the Video Mapping Festival 2019 / Recontres Audiovisuelles, Lille, France / HR management

2019 – 2019 lecture at the Hochschule Bremerhaven / professional development

2018 – 2018 lecture and tutorship at Recontres Audiovisuelles, Lille, France / Video Mapping Workshop

2018 – 2018 speaker at the the round table / Video Mapping Festival 2018 / Recontres Audiovisuelles, Lille, France

2014 – 2016 tutorship at the Hochschule Bremen – School of Architecture Bremen / Photoshop & Illustrator

2015 – 2015 workshop at the macromedia akademie Hamburg / Klubhaus ST. Pauli – media facade / tutorship

2012 – 2012 University of the Arts Bremen / “LeibEigenschaften” – exhibition design / tutorship along with Prof. Roland Lambrette

 

lectureship

The teaching activities of studio julian hölscher are characterized by a strong focus on creative engagement. Students are trained in design methodology and conceptual thinking in visual communication. In addition to the practical application of motion design and projection mapping techniques, our main aim is to enable and support an insightful experience of creative and conceptual processes. Students learn to develop a fine sensitivity for place and context, to derive questions from their research and to test their vision in practical experiments.